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Tool Review: Avoma
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Avoma

The sales-focused meeting assistant designed to capture, summarize, and sync calls with your CRM.

Avoma is a sales-focused meeting assistant. It records and transcribes calls, generates structured summaries, and analyzes conversation dynamics to help sales teams optimize their deals.

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RATING
4.5/5.0

Pricing

Paid
Starter$19/mo
Unlimited meeting transcription • Standard summaries and templates • Basic CRM synchronization • Shared team folders
Plus$49/mo
Advanced custom summary templates • Conversational sentiment analytics • Talk-time distribution metrics • Priority customer support

Best For

  • ✦ Sales teams wanting to optimize their customer conversations
  • ✦ Account managers tracking client requirements
  • ✦ Revenue operations managers auditing call quality
// In-depth Review

What is Avoma?

Avoma is designed to support the entire sales lifecycle. The assistant joins calls to transcribe the conversation, evaluate customer sentiment and talk-time distribution, generate structured meeting summaries, and automatically sync notes and tasks to your CRM.

// Capabilities

Key Features

Automated calendar sync to join scheduled calls
Standard and custom sales summary templates
Direct CRM synchronization (HubSpot, Salesforce)
Customer sentiment and talk-time distribution metrics
Interactive transcript and summary workspace
Shared workspaces for sales coaching and review
// Real World

Use Cases

Sales Call Summarization

Generate a structured summary of a discovery call, highlighting budget details, timelines, and action items, and sync it directly to your CRM.

FOR: Account executives and sales managers

Sales Team Coaching

Analyze sales call recordings to evaluate talk-time distribution and identify areas for coaching and improvement.

FOR: Sales team leads and trainers

Pros

  • ✅ Tailored sales templates simplify customer tracking
  • ✅ Saves time on manual CRM documentation
  • ✅ Provides helpful conversational metrics (talk-time, sentiment)
  • ✅ Supports collaborative team review and coaching

Cons

  • ❌ No permanent free tier; requires a paid subscription
  • ❌ Advanced conversational analytics require higher-priced tiers
  • ❌ The recorder bot is visible, which may not suit all client environments
// Help Center

Avoma FAQ

Does Avoma support automated CRM sync on all tiers?

Yes. Basic CRM synchronization is available on the Starter plan, with advanced field mapping supported on higher-priced tiers.

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